Cracking the CX Code
Transforming Customer Experience through marketing, technology, and operations.
A blog on the Art and Science of Customer Experience (CX).
Buyer Beware – Contract Clarity
Contracts may not seem ‘sexy’, but in our age of AI and assisted technologies, scope clarity is the backbone of success.
Think of AI as a ‘Swiss Army Knife’, and not a shiny penny
The Pragmatic AI approach, and not chasing shiny pennies, likely yields greater and more sustained impact internally and externally for organizations.
Culture and Collaboration: Keys to Customer Engagement Success
External customer experience success long-term can rise and fall with internal company culture, but did you know that companies may also garner 5x talent retention past 2 years and 11x employee engagement? Collaborating with Nancy Phelan, SVP of Customer Engagement at Trinity Life Sciences, we dug into CX as a team sport!